Case Studies

Yangshuo Yuyuan Jingshe

Implemented an omni-channel seeding strategy through a "Cultural Travel KOLs + Grassroots KOCs + Matrix Accounts" content framework. Delivered 2,000+ KOC word-of-mouth notes and KOL-hit posts, with single matrix posts exceeding 200K reads. Achieved over 10 million total exposures, helping the hotel rank #2 on Guangxi’s Family-Friendly Hotel Hot List and maintain top-three occupancy rates.

Kayumanis

Provided full-platform account management for this globally ranked villa hotel. Collaborated with cross-field KOLs to create iconic scene-based content, with single-post interactions exceeding 2,000+, consistently strengthening its high-end resort brand perception.

Lian Puxian

Delivered full-cycle operational management, innovating the "Li River Night Banquet" team-building IP and creating distinctive travel photography scenes. KOLs ignited scene popularity, generating 100+ high-quality notes. Integrated online and offline promotions helped the hotel top Yangshuo’s High-End Hotel Ranking at #1.

Qinghui Huiguan

Differentiated the hotel with a "Retro Aesthetics" positioning. Executed a KOL+KOC content campaign, achieving single-note interactions over 1,500+ and driving a 20% business growth during the service period.

Outrigger Maldives Maafushivaru Resort

Executed a 16-month cold-start strategy, growing to 17,000+ targeted followers, 2 million+ exposures, 600+ organic leads, and a 20% conversion rate. Built a highly engaged community of nearly 500 members, driving sustainable growth through content asset development.